WTF Housing

Editors Note »

These interviews and the exclusive new research they discuss are meant to provoke some conversations at your company and, perhaps, in your household. We started with the topic of housing, since it’s the category consumers spend the most in and because it touches every industry. You’ll find that these questions lead to more questions. For instance, if people live in smaller places or more fluid homes, how does that impact their pantries and the goods they might store in them? If more people rent than own, what does that mean for financial services? If technology and design allow people to live independently longer as they age, how will that impact healthcare? But we’re getting ahead of ourselves.

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In this Issue »

WTF // HOUSING

busy cross walk

What makes a great place to live?

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For several years, Livability.com has been asking Americans about 15 aspects they might consider when thinking of a city to relocate to.
Future of Housing

On the Fringe with Amy Webb – Housing

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If you want to understand the future of housing, you have to pull back and look at the trends outside of housing— and outside of the mainstream—that will have an…

If someone moves into my city and moves up the socio-economic ladder, does local government play a role in that success?

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When Soglin wonders What the Future he thinks about two key trends: inequality and urbanism. And he thinks about how cities, in his case city government, can create more equity…

As people grow older, will their homes support their changing needs?

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Today, nearly 50 million Americans are over the age of 65, including more than 6 million over the age of 85. By 2060, the Census Bureau projects, those figures will…

How will your house itself make your daily life easier?

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Throughout this report we’ve talked about the macro-trends and the questions we should ask ourselves as we think about what comes next in housing. When Mary Lunghi, head of market…

Will today’s high-end urban amenities become tomorrow’s status quo?

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Nearly 20 years ago, urban theorist Richard Florida identified a group of highly-skilled workers whose outsized contributions were driving economic change and development in cities around the globe.

Can incentives for individuals jumpstart our stagnant mobility rate?

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If you ask mayors throughout the U.S. what their biggest challenges are, they will quickly list talent attraction as one of their chief concerns. Mayor Paul Soglin of Madison, Wisconsin,…

Are resident incentives the key to solving affordable housing?

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The future of healthcare has challenges to overcome well beyond improvements in diagnosis and treatment. There’s an impending crisis for patients and for those who provide them with care.

Welcome to the first WTF, a new quarterly series which will attempt to answer the question: What the Future.

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Welcome to the first WTF, a new quarterly series which will attempt to answer the question: What the Future.
Futuristic home

Imagine if people stopped wanting to own a home

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The future of healthcare has challenges to overcome well beyond improvements in diagnosis and treatment. There’s an impending crisis for patients and for those who provide them with care.