What The Future

A new quarterly report from Ipsos poses some big questions

Question: How will your house itself make your daily life easier?

by in What The Future | November 1, 2017

Throughout this report we’ve talked about the macro-trends and the questions we should ask ourselves as we think about what comes next in housing. When Mary Lunghi, head of market intelligence for IKEA, asks What the Future, she’s also asking those questions. Her focus, naturally, is on how they impact what happens within the walls ... continue »